SUPPORTING DEVELOPMENTAL AND CONSTRUCTIONAL EFFORTS TO MEET TOURISM AND ENTERTAINMENT SECTOR’S URGENT NEEDS,
At “Maraya” Hall in AlUla Governorate
AlUla – In support of Saudi Arabia’s Vision 2030 to meet urgent housing needs and provide innovative solutions in the field of modular buildings and facility management, Red Sea International celebrated signing of an agreement with the Royal Commission for AlUla to construct a residential and service complex to support film production sector and specialized technical working teams. The scope of work includes design, prefabrication, supply, and installation of 150 high quality, prefabricated, and fully furnished residential units.
The agreement was signed by the company’s CEO, Mr. Khalid Fagih, and Eng. Amr Al-Madani, CEO of Royal Commission for AlUla, at “Maraya” Hall in the presence of a number of senior officials.
During the signing ceremony, Red Sea International Company also announced its plan to establish a branch in AlUla, as part of its aspiration to support key development projects in the governorate and in other regions that satisfy the urgent needs of the tourism and entertainment sector in Saudi Arabia.
On this occasion, Mr. Khalid Fagih, CEO of the Red Sea International Company, stated that the model adopted by the Red Sea International Company in constructing residential complexes with high quality and innovative designs is a significant contribution to improving the quality of life and ensuring that products are specially designed to meet the needs of various sectors and communities throughout the Kingdom. Mr. Fagih added that one of the project’s unique features is the use of modular construction solutions that adhere to international building standards, which means that the buildings preserve the environment and are built in a way that is environmentally friendly and able to withstand the harshest climate conditions.
Referring to Red Sea International’s plan to opening its branch in AlUla, Mr. Fagih described this step as part of the company’s ambition to further enhances its future expansion efforts and bring a cultural shift fitting of the region which complements the objectives of Vision 2030.
Phillip Jones, Chief Destination Marketing and Management Officer at the Royal Commission for AlUla, pointed out that the partnership with the Red Sea International Company is an important step to developing AlUla as a unique international touristic destination in which the integration of international know-how and local knowledge that it provides will make a qualitative difference in the development of the touristic infrastructure.
It is noteworthy that the planned branch of Red Sea International Company in Al-Ula Governorate will be able to utilize all available innovative opportunities to successfully develop innovative urban projects in the region and foster tourism renaissance. In this regard, a joint agreement has been reached to establish an Innovation Lab to focus on all aspects of developing construction solutions in line with the urban nature of the region in collaboration with the AlUla’s Royal Commission. The “Innovation Lab” is a unit dedicated to measuring and developing innovation and development, presenting knowledge exchanges and scientific research to launch new products and projects that reflect and represent the culture and life of AlUla Region and at the same time preserve the traditions and identity of the region.