Following a successful first edition, Juffali Automotive Company, the official distributor for Mercedes-Benz in the Kingdom hosted “Discovery Day” event for its customers. The event, held at the Mercedes-Benz showrooms in Jeddah, on 3rd of June 2023, aimed to educate customers on Mercedes-Benz’s latest technologies, vehicle launches, and dealership offers.
Customers and Mercedes-Benz enthusiasts were invited for a guided tour with brand experts at the world-class facilities – discussing the brand’s innovations and technology, benefits of using Mercedes-Benz Genuine Parts, service packages and limited-time promotions.
Mr. Basim Wali, the Director of Marketing and Development at Juffali Automotive Company, said: “With ‘Discovery Day’, we wanted to create a completely new experience for our loyal customers. And the successful first edition reaffirmed the importance of creating such connections with our customers through unique engagements and interaction.”
“We would like to thank our guests, and everyone involved with organizing the event. It was a huge success, and we look forward to hosting another successful edition soon.”