Explore the endless opportunities with Private World
 
Dubai, UAE – -: As summer temperatures soar, travelers from across the region are seeking refuge in cooler climates. Demand data from VistaJet – the world’s first and only global business aviation company – shows that the region’s Ultra High Net Worth Individuals (UHNWI) are embracing this year’s trend for “cool-cationing”, with enquiries for its most coveted, cool-weather global destinations at its highest level amongst Middle East Members.
With VistaJet’s Private World program, Members can seamlessly embark on extraordinary journeys to the world’s most serene and refreshing locales, escaping the blistering summer heat in unparalleled comfort and luxury. In collaboration with the world’s finest brands, VistaJet curates the coolest selection of customized travel experiences for the summer. Members will take to the skies, roads and seas to turn daydreaming into reality with an Antarctica superyacht expedition, enriching wellness journeys and even an adventure with an award-winning film director.
For twenty years, VistaJet has made the pleasures of private flying more accessible with its seamless, iconic service. Its world-renowned business aviation model provides clients with access to a global fleet available in as little as 24 hours’ notice. VistaJet has flown private clients to 207 countries and territories, covering 96 percent of the world –– including the most superlative spots to travel to.
VistaJet’s Chief Marketing Officer, Matteo Atti, commented on the growing trend of “cool-cationing” among Middle Eastern travelers: “At VistaJet, we pride ourselves on our ability to cater to the evolving preferences of our clients. This year we’ve seen a clear trend among our Middle East Members to choose adventurous travel experiences that offer a respite from the heat of the summer, and also leave an impact on their personal lives long after returning home. We have taken these desires to heart, curating experiences that go beyond traditional destinations.
 “Since 2004, VistaJet has been making the world’s greatest destinations at an easy reach. Being able to fly up to 17 hours non-stop between almost every city pair in the world means we can open unforgettable and hard-to-reach global destinations to every one of our clients, no matter where they depart from.”
Some examples of the cool-cation experiences available this summer:
This summer, embrace the cool-cation trend and explore the world’s most refreshing destinations with VistaJet.