Wejdan M. Yamani developed interest in the hotel industry because of the love of traveling as she has always been fascinated by hotel standards and the quality of five stars’ services. Wejdan’s hospitality career began with Hyatt Hotels Corporation as a Sales & Marketing Coordinator, then she joined Booking.com as an Account Manager for hotels. Currently she is with Marriott International as a Marketing & Communications Director for the Sheraton Jeddah hotel.
The key Marketing goals that Wejdan have for Sheraton Jeddah hotel is to spread awareness of the rebranded and renovated Sheraton Jeddah, increase brand engagement and loyalty program. Our Marriott Bonvoy loyal guests always come first.
Considering the Covid-19 situation, Wejdan as a Marketing and Communication Director also plans to promote the online services. In addition to the enhanced cleaning standards, implementing and promoting contactless Self-Services has become very important. Sheraton Jeddah hotel along with other international brands, started offering the hotels special products to be bought online during the pandemic and make up for the travel missed during the crisis.
The enhanced guest experience at Sheraton Jeddah hotel is by providing the guests a personalized service despite the hotel’s size, which makes their day. Hospitality industry executives understand this gold standard and strive to achieve it. Furthermore, the in-room technology and multiple channels of communication with guests can effectively enhance the guest experience which is currently being implemented at Sheraton Jeddah hotel, specifically with the Marriott Bonvoy app, which greatly enhances the service and the overall experience.
Guest loyalty in Sheraton Jeddah hotel is highly recognized and encouraged. Guests trust in a brand is crucial for positive word-of-mouth and is something that cannot be underestimated. First impression, attention to details, encouraging guests to leave reviews, as well as an effective loyalty program, are all qualities that can keep guests coming back.