- Three winners bag tickets for the Red Bull Car Park Drift World Final on Thursday, December 8
- Kwai will livestream the World Final across the MENA region
- Arab drifting sensation Abdo Feghali will take to Kwai to report live from the high-octane event
- With #DriftwithKwai, users can create and discover unique themed content using Kwai’s special filters, songs and in-app features
Jeddah, KSA-: Kwai, one of the fastest-growing short video platforms in the world, is inviting car enthusiasts across the Kingdom of Saudi Arabia on a unique virtual drifting challenge taking place during the Red Bull Car Park Drift event at Jeddah Corniche Circuit, which kicked off earlier on November 30th.
Top three winners will bag tickets for the Red Bull Car Park Drift World Final in Saudi Arabia taking place on Thursday December 8. As many as 21 drifters from 18 different countries are scheduled to face off across one night of high-octane action, competing for the title of the King of Drift for 2022.
As partners of the Red Bull Car Park Drift World Final in Saudi Arabia, Kwai has been providing attendees a range of thrilling experiences from drifting challenges on a virtual driving simulator on-site at the event, to various other activities during the week-long drifting tournament.
Kwai users from across the MENA region can tune into the finals through a livestream link set up by the short-video platform.
Kwai has also partnered with Arab drifting sensation and rally driver legend, Abdo ‘Dado’ Feghali, who will be sharing stories and posts during the event and the finals on his handle @AbdoFeghali.
Through the event’s special hashtag #DriftwithKwai, attendees and car sports enthusiasts can expand their audiences, discover and create unique content around the event leveraging Kwai’s special filters, songs and in-app features, custom created for the event.
Users and content creators can download the Kwai app (Google Play | App Store) to enjoy a host of activities during the festive holiday.
Kwai empowers users across the MENA to share their everyday moments through enriching and original content. Since it launched in the region, it has become a hugely popular platform for content creators, influencers and ordinary people to create meaningful and engaging content. The app is specifically designed to provide each user greater opportunity to “see and be seen” rather than focusing attention solely on a narrow definition of popular content.