Premier beach resort brand Outrigger Hospitality Group has joined the World Tourism Association for Culture and Heritage (WTACH.org) as part of its larger ESG (environment, social, governance) initiative.
“WTACH’s ambition to respect and conserve local culture is fully aligned with ‘The Outrigger Way’ – our corporate foundation of caring for host, guest and place,” said Monica Salter, Vice President of Corporate Communications and Social Responsibility.
“We’re grateful to be part of a network of like-minded organisations to protect and preserve cultural uniqueness through respectful engagement with local communities and custodians,” she said.
The Outrigger Way values system originated from Hawaii’s culture of hospitality. It embraces local traditions and cultures in all of the places that Outrigger operates. Whether in Fiji, Thailand, Mauritius, Hawaii or The Maldives, the host culture is of crowning importance at Outrigger and is incorporated in signature guest experiences.
Founded in 2019 as a not-for-profit membership organisation, WTACH seeks to ensure that the unique attributes, history and cultural values of the world’s tourism-related communities are celebrated and preserved for generations to come.
Outrigger Hospitality Group Joins World Tourism Association for Culture and Heritage
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