Aljomaih and Shell Lubricating Oil Company (JOSLOC) begins a promising Journey with its new Brand Ambassador
Kingdom of Saudi Arabia– Aljomaih and Shell Lubricating Oil Company (JOSLOC) announced a promising collaboration with professional Saudi racer Captain Falah Al-Jarba to become a Brand Ambassador for Shell leading range of motor oils in KSA, which are specifically designed to suit the latest sports car engines. Captain Falah, who is the Founder of the Nation’s Shield and is a Multi International Brand Ambassador, enjoys a great following amongst Saudi car lovers due to his amazing driving skills and deep technical knowledge.
In that occasion, Mr. Saher Hashem, CEO of Aljomaih and Shell Lubricating Oil Company, said, “For over seven decades we provided advanced motor oils to the Saudi market, designed to ensure supreme engine performance in sports car while providing absolute engine protection, especially during race track and off road driving. Those characteristics awarded Shell motor oils a good reputation among Saudi drivers, the most important of whom is Captain Falah Al-Jarba who enjoys a great status and is known among his followers for choosing the best for his cars. Our collaboration with Captain Falah as an ambassador for Shell Oils in the Kingdom shows our trust in our oils and their ability to comply with Falah Al-Jarba high driving standards. We wish Captain Falah the best of luck in his journey with Shell Oils.”
As for Captain Falah Al-Jarba, he said, “When I push my cars to the limit, I have to trust them fully and be confident of their ability to satisfy my demands. That’s why I take good care of my cars and service them in the best manner possible, especially when it comes to engine oil. As per my experience, Shell Helix Oils have repeatedly proven their superiority, especially Helix Ultra with PurePlus technology. That excellence earned them my trust throughout the years, and their leading technological investments have always put them in a leading competitive status. I look forward to share my experience with Shell Oils with my audience and all racing aficionados. Stay tuned for numerous events we are planning to hold in the exciting world of motorsport.”